Turn your B2B marketing into a revenue engine.

End-to-end demand generation embedded in your startup to drive predictable growth.

$500M+

Pipeline generated

260%

Increase in marketing revenue contribution

10:1

Avg. pipeline
to spend ratio

50%

Avg. savings on GTM software

Who we work with

Startups with no established marketing department

We set up marketing foundations and identify the most successful channels. We also help with hiring & onboarding.

Startups where marketing is struggling to hit revenue targets

We align with sales on target accounts, action on high-impact deliverables while having accountability over revenue north.

Startups that need help navigating the AI GTM stack landscape

We consolidate your GTM stack, implementing the best tools and workflows within your existing systems and CRM.

End to end Demand Generation Embedded in your startup

We partner with B2B startups to deliver fast, measurable impact as part of your team.

We build a lean GTM stack and execute proven demand generation strategies, focusing on quick wins from week two. This allows us to have an immediate impact, creating more qualified pipeline that converts into revenue.

We’re always on call, collaborating via Slack or Teams, and just a huddle away.

Strategy and execution in one low risk package

We work as part of your team to increase marketing’s contribution to ARR by creating and converting demand for your B2B SaaS.

Bridge the gap between strategy and execution
Identify your most impactful growth levers
Build a predictable growth engine

Led by an Exited SaaS Founder & 4x Demand Gen Leader

Leonardo Pizarro

4x Demand Gen Leader for Martech & Cybersecurity

Leonardo started his career specialising in organic and paid search, quickly establishing himself as a Marketing Leader. Focused on MarTech and Cybersecurity startups, he has successfully scaled businesses from $3M to $15M+ ARR. Leonardo regularly delivers talks on growth marketing topics.

Segev Hochberg

Hands-on Operator and 2x Exited SaaS Founder

Segev started his career with an eCommerce exit in the gaming industry. He then co-founded a Martech business, Lunio, a bootstrapped Ad Fraud prevention company which he led from 0-$10M in ARR & fundraised 3 investment rounds.

What we offer

We turn your marketing into a predictable revenue engine by optimising your GTM tech stack, allowing us to efficiently generate demand through a mix of profitable channels, executing activities end-to-end.

Tech Stack Optimisation

We consolidate your tech stack, helping you build a lean and efficient GTM stack with the best-in-class AI tools at a discounted rate.

Linkedin Ads & ABM

We combine creative and ABM expertise with precise targeting, to drive qualified leads that convert into pipeline.

Paid Search

Using our proprietary SaaS paid search framework, we focus on capturing high‑intent audiences with contextual messaging.

Website & CRO

First impressions matter in SaaS. We help refine your site experience with small, high‑impact tweaks and advise on major redesigns for more conversions.

Interactive Webinars

From influencer speaker sourcing to post‑event strategy, we handle every detail, turning your webinars into a powerful revenue driver.

Exclusive Events

We host intimate, memorable events that build genuine connections and drive qualified meetings with senior decision-makers.

Full-Funnel Reporting

We build processes enabling you to report on performance efficiency. (eg. cost per SQL / SQO / Pipe:spend)

Content Strategy & Repurposing

We help you create high‑value content that hooks users and drives leads. We then reshape it for every channel, so it feels native wherever it’s consumed.

Hands-on with the best GTM tools

Your marketing should be your biggest revenue driver. If it’s not, we’ll help change that.

Our methodology

Analyse & strategise

We start by analysing your messaging, CRM data, and past paid media performance to identify what’s driving results and pinpoint growth opportunities. Using the Impact Matrix, we identify and prioritise activities that maximise your budget and time, while ensuring every step is tied to clear KPIs.

Deep dive into your strategy, messaging, and ICP alignment
Identify growth levers and quick-wins
Collaborate with GTM team members

Execute & convert

We move fast to execute our proprietary demand framework tailored to your startup, prioritising quick -ins while remaining agile to adapt based on what works.

We apply cross-channel insights to reduce cost-per-aquisition and improve ROI. Our close collaboration with sales helps ensure marketing leads progress into closed won deals.

Hands-on tactical execution with a commercial lens
We're quick to pivot to capitalise on revenue opportunities
Feedback loop with sales on pipeline progression

Reporting & playbook

With revenue as our north star, we wrap up with detailed reporting on activities and pipeline impact. We leave you with a repeatable playbook, equipping your team to sustain and scale growth independently.

Simple, transparent reporting on bottom-line impact
Marketing playbook and handover for smooth transition
Hiring support for A-star candidates through our network

One, low-risk flexible package for SaaS Startups

Embedded Marketing Revenue Team

End-to-end demand generation at a fixed cost. 3 months minimum.

$7,000 – $12,000/mo

What you get

Audit, identification of growth levers, demand gen strategy
Paid Search & Linkedin Ads Management
GTM tech consolidation & optimisation
Interactive lead generating webinars (inc. sourcing of influencers)
Plan, source leads, host and manage exclusive and memorable CxO dinners
Building a Revenue Funnel (repeatable marketing revenue streams)
Transparent reporting tied directly to your CRM pipeline and revenue

To ensure we run successful campaigns, we will also work on:

Dissecting and repurposing content for distribution
CRO - Landing page and website content recommendations
Email marketing and automation to capture and convert leads
Supporting your startup with foundational activities (eg. website proj management)

Activities Included

These perks are part of your Embedded Marketing Revenue Team package, to support your business growth in many different ways.

What we provide beyond execution

Access to our Network of Search Marketers, CISOs, VC and wider LinkedIn audience
Brand ambassadors - we talk about your brand publicly on social platforms like LinkedIn
Procurement, negotiation and sourcing of GTM stack & vendors for projects
Hiring and onboarding support. Access to ToJupiter’s network of top talent
Talk to us about anything GTM/Commercial. That’s our bread and butter
We identify social signals and refer leads to your business with no kickback
Hands-on entrepreneurs pasionate about GTM, at your disposal as a soundboard
Repeatable Growth Playbook created with our learnings from your brand - After 6+ months

All-in-one growth partner

Seamless support from strategic planning to hands-on execution, fully aligned with your growth goals.

Your bottom line matters

Our activities are directly tied to your revenue target & we treat your budget as our own.

Embedded in your team

We work side-by-side with your team, integrating with your existing operations.

Comms and impact reporting

We're available 7 days a week, with regular Slack/Teams updates and transparent reporting.

Outcomes over hours

We’re all about outcomes, not the clock. Our mission is to deliver as much value as possible.

Fast, no-nonsense execution

We keep pace with your startup, delivering impactful results quickly.

SaaS wins that speak for themselves

563%

Increase in marketing-sourced deals

250%

Year-on-year growth driven by marketing

“Working with Leonardo and Segev felt like having an extension of our own team in Europe. Working directly with two entrepreneurs brought a level of execution and scrappiness that delivered results on a lean budget. Their event hosting left a lasting impression on both our team and the attendees. They truly made a real impact.”

“ToJupiter worked like they were part of our team. They quickly identified our growth levers, executed on these all while giving us full transparency on marketing ROI. They’re the real deal for startups looking to scale with confidence.”

80%

Total pipeline contribution from marketing

$160m

Funding enabled through marketing due diligence

Ready to Journey ToJupiter?

Book a free 30-minute consultancy call. We come prepared with a short list of scrappy, actionable wins for your business. No strings attached — just value.

Or reach us anytime at [email protected].